Gravitater is a NEW Hybrid Social Agency Model. A Software Startup housed within a SOCIAL MARKETING AGENCY curating and feeding content in real-time to drive 365 days of meaningful social connectivity between consumers and Big, Small, and Medium sized Businesses.
Gravitater is the first SOCIAL MARKETING AGENCY to offer the same level of intelligence, products and services to all sized companies.
In 2012, 53% of all mobile searches were for local content and Big Brands are NOT SHOWING-UP in local searches and they are missing from 88% of local consumer content and engagement, which grew 500% in 2012.
Small and medium sized businesses (SMB) are overwhelmed, and behind on content, social, mobile, and SEO, and do not have access to the analytics, agencies, and simple tools and software solutions they need to catch-up and get ahead.
VOICE AND LOCAL HAVE TURNED SEARCH INTO A CONVERSATION AND A LONG-TAIL QUESTION
- 85% of consumers search for local businesses online
Our competitors are stuck in Phase #2 of Social Marketing — Social Management – the race from 2008 – 2012 to acquire fans, a strategy that is now considered ineffective, especially after Gartner and others announced that a “Facebook Like was worth Zero”.
- Gravitater is Colonizing Phase #3 — Collaborative Content Marketing, focused on enabling companies of all sizes to use highly targeted content as a vehicle to drive user acquisition and build relationships that enhance and add value to consumer’s lives. enhance and add value to consumer’s lives.
Gravitater is the first Social Marketing Agency to offer the same level of intelligence, products and services to all sized companies. Plus, as a social collaboration platform we join companies like IBM, Cisco, and Salesforce.com, in the distribution of the tools advertisers need to move to a CMR (Customer Managed Relationship) model where they are in complete control of their efforts with vendors, suppliers and consumers.
Channels and the content management technologies supporting them are changing and becoming more complex, and we provide the inspired content and informed algorithms that brands need to manage this complexity and thrive in this new multiscreen world. Our clients include major brands and mid-size regional corporations who are working with Gravitater to provide their content ranking, marketing, and distribution efforts as part of their SEO, mobile and social media campaigns.